It comes up often, the time consumption of sports in our
lives and ‘does it really matter?’. I
had a good experience many years ago with Bob Keidel and
his book which successfully made the case for business analogies. We know, however, that sport is not just for
alpha males but has become a family affair.
I had the pleasure of attending and NHL game last night, and
was distracted from the sport by the people.
Entire families clad in overpriced merchandise, consuming over
industrialized food, flooded with over amplified sound experienced a cultural
event, not a sport. These families – all
ages all backgrounds – have invested and are invested in the importance of
sport in the fabric of their lives.
So……(remember always start an opinion with ‘so’) if we add politics, which clearly mimics SEC
sports, and you have a majority of the American landscape covered with
potential analogies to sports. Winning is the only thing --- always spout your teams’ narratives --- share
of voice is all that matters-- external image trumps introspection every time;
these tautologies work for so many so often.
What about those of us who like to read, or garden, or take
an interest in science and technology, or belong to the tribe that calls
themselves ‘motor heads’ (I have a lot of friends, male and female, who invest
time and treasure in vehicles), or even the greens – they don’t have a sports
analogy! I have yet to see a fantasy gardening
league. While the legions park in front
of their televisions this weekend glued to the march to the superbowl, there
will be others basking in the glow of the newly arrived seed catalogs. Winning
isn’t the only thing….doing it right counts, too.
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